This course was created with the
course builder. Create your online course today.
Start now
Create your course
with
Autoplay
Autocomplete
Previous Lesson
Complete and Continue
Marketing strategy planning and implementation
Introduction
Course Overview and Objectives (3:50)
Customer Targeting
Identifying Ideal Customers (7:56)
Competitor Review
Analysing Competitor Propositions (3:32)
Proposition Development
Developing a Differentiated Brand Proposition (5:51)
Messaging Framework
Creating Engaging Communications (7:54)
Marketing Plans
Developing Effective Marketing Plans (11:53)
Conclusion
Recap and Next Steps (3:30)
Developing a Differentiated Brand Proposition
Lesson content locked
If you're already enrolled,
you'll need to login
.
Enroll in Course to Unlock